During WWEs Q1 Financial Media Call, WWE Chief Creative Officer, Triple H, mentioned what he was doing to drum up such an increase ratings and buy rates. Triple H said:
“That really comes down to us just having assembled the right team. Across the board, we have world class superstars and that continues to grow every day through our developmental system, through NIL, through international and domestic recruit, so the pipeline coming in is very strong. You just saw that in the recent draft and the amount of talent we had to draft and coming up from NXT, and through that pipeline. The writing team is world class and Kevin Dunn’s production team, there’s nothing like it in the world.”
The King Of Kings stated he and the creative team were heavily focused on character development. He mentioned the highly acclaimed Bloodline and Sami Zayn storyline as an example:
“As far as what we’re focused on, we’re focused on character development. I think you see that across storylines where our fans are super engaged in the talent. Let’s take Sami Zayn and the Bloodline over the last, couple of years really, but especially in the last six to eight months, where that story and the character development has reached a whole new level. It has our fans invested and excited in the content like they haven’t been in a long time. For us, extending the planning of the event horizon. Looking out year over year, where we want to be next year and then back tracking from there, so that we’re always ahead of the curve and always thinking ahead. That allows us to have better planning and then it’s just trying new things and getting outside of a box of what we do and seeing what works and what doesn’t. I don’t consider something not working a failure, I consider it learning. Really excited about the future and where we can take all of this.”
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Author: Alex Bakothanasis
Photo Credit: WWE
One Stop Wrestling 